Earning by Design: Graphic Design, Freelancing, Business Marketing Strategies

Earning by Design: Graphic Design, Freelancing, Business Marketing Strategies

4 The Creatives

Welcome to Earning by Design, the podcast that helps you turn your passion for graphic design into a profitable freelance business. I'm Lauren Gonzalez, and 8 years ago, I left my job as an in-house graphic designer to start my own design business. But the journey wasn't always smooth sailing. I faced challenges with finding clients, pricing projects, and achieving consistency in my income. After a lot of trial and error, I discovered the strategies and insights that helped me build a successful six-figure design business from scratch. A business that lets me work on my own schedule, spend more time with my family and only design for clients that excite me and pay me well.In this podcast, I'll be sharing those hard-earned insights and actionable strategies with you. Whether you are new to freelancing or are looking to grow your freelance design business to live life on your own terms, then this podcast is for you. Join me as we dive in and discover how you can turn your passion for design into a profitable and fulfilling freelance business. 

My website: https://4thecreatives.com

Categories: Arts

Listen to the last episode:

Text us your questions, and we'll address them in the show! Many freelance designers hit an income ceiling around $50K per year, despite putting in more hours and taking on more projects. It's not about working harder—it’s about working smarter. In this episode, you'll discover: The core mindset barriers keeping designers stuck at $50K and how to shift past them.How to stop pricing based on fear and start charging your true value.Why being a generalist keeps your income capped (and how nichin...

Previous episodes

  • 44 - Ep. 44: Breaking Through the $50K Freelance Ceiling: Here’s How 
    Tue, 11 Mar 2025
  • 43 - Ep. 43: The Most Frustrating Parts of Freelancing—And How to Fix Them 
    Mon, 10 Feb 2025
  • 42 - Ep. 42: Top 5 Ways to Get Clients That Worked in 2024 (and What to Avoid) 
    Tue, 14 Jan 2025
  • 41 - Ep. 41: How to Beat the New Year Client Slowdown 
    Tue, 10 Dec 2024
  • 40 - Ep. 40: 5 Steps to Prepare Your Design Business for a Prosperous 2025! 
    Tue, 03 Dec 2024
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