Marketing Study Lab - Actionable Marketing Knowledge

Peter Sumpton 169 - The Customer Journey - The LMS Lounge Live - Episode 154

Giving you the actionable knowledge you need to succeed in Marketing. Created for those with a Passion for Marketing, but specifically aimed at anyone that wants to get to grips with life in the Marketing industry and apply the Marketing knowledge they need to succeed in this industry. I try to bring as much help and practical guidance within Marketing and the skills and knowledge that will be essential during your career, alongside interviews to inspire and motivate with superstars from different industries and specialisms, offering you an incredible insight into their specific field of expertise, with practical, applicable advice you can action now. Then we can all take a deep breath and get on with some Happy Marketing. Enjoy.

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Marketing Study Lab - Actionable Marketing Knowledge

Episodes

The Customer Journey - The LMS Lounge Live - Episode 154

B2B Marketing with Doug Marshall the MD of Achieve B2B Marketing – Episode 153

SOSTAC Recap with PR Smith - Episode 152

Mastering The Sales Process with Richard Moore - Part 2 of 2 - Episode 151

Mastering The Sales Process with Richard Moore - Part 1 of 2 - Episode 150

Referrals through the Referral Ninja Master Framework with Stacey Brown Randall Chief Referral Ninja Master - Episode 149

Master Your Mental Fitness with Marc Champagne - Episode 148

How to Create a Great Blog Michelle Gately from The Unfinished Bookshelf - Episode 147

Customer Persona Fact or Fiction Part 2 of 2 - Episode 146

Customer Persona Fact or Fiction Part 1 of 2 - Episode 145

A Look Back at Marketing Study Lab in 2020 - Christmas Special - Episode 144

Marketing Money Wasters with Estie Rand founder of Strand Consulting – Episode 143

Marketing and Books – Live Episode 9

Content Marketing Method with Lucy Mowatt Content Marketing Consultant from Method Marketing - Episode 142

Communicating Effectively and Saying Things Better with Lila Smith founder of Say Things Better - Episode 141

Strategic Marketing Theories Explained – Balanced Scorecard (6 of 6) - Episode 140

Strategic Marketing Theories Explained – Ansoff's Matrix (5 of 6) - Episode 139

Marketing and Bad Practices (Social Media) – Live Episode 8

Strategic Marketing Theories Explained - STP and Personas (4 of 6) - Episode 138

Marketing and Social Media Events – Live Episode 7

Strategic Marketing Theories Explained – TOWS Analysis (3 of 6) - Episode 137

Marketing and Strategy - Live Episode 6

Strategic Marketing Theories Explained – Stakeholder Mapping (2 of 6) - Episode 136

Marketing and BRICK Theory - Live Episode 5

Strategic Marketing Theories Explained – Marketing Audit (1 of 6) - Episode 135

Marketing and History - Live Episode 4

Marketing Strategy with Dr. Krista Fabrick - Episode 134

Marketing and Finance - Live Episode 3

Improving Time Management and Productivity with Kate Christie Director and Founder of Time Stylers - Episode 133

Marketing and Media Relations - Live Episode 2

Marketing and Education - Live Episode 1

Marketing to Mums with Katrina McCarter CEO of Marketing to Mums - Episode 131

LinkedIn for Employees Masterclass with Heidi Medina a Business Coach and LinkedIn Trainer - Episode 130

Media Relation with Justin Goldstein the Founder of Press Record Communications - Episode 129

Creating a Content Culture with Christoph Trappe the Owner of The Authentic Storytelling Project - Episode 128

Getting the Best Out of Data with Ola Degteva the Content & Research Director at Expatra - Episode 127

Inclusive Marketing with Martyn Sibley founder of Disability Horizons - Episode 126

Maximising the Impact of Video Marketing with Kristian Altuve of Zero Degree Story - Episode 125

Brand Purpose Strategy with Carolyn Butler-Madden the Chief Purpose Activist at The Cause Effect - Episode 124

Making Your Marketing Authentic with Fifi Mason a Personal Brand Strategist - Episode 123

The Benefits of Team Building with Mark Kingston Jones Co-Founder of Team Building with BITE - Episode 122

D.A.R.T Marketing Methodology™ with Troy Sandidge Marketing Strategist – Episode 121

Social Impact and Purpose with Karen Porter a Strategic Communication Specialist at Underground Communication - Episode 120

Online Marketing with Teresa Heath-Wareing Owner of the Marketing that Converts Academy – Episode 119

Become Camera Confident with Nick Diakanastasis the Public Speaking Coach – Episode 118

Creating Persuasive Content with Lee Rowley a Copywriter and Founder of Copy Brand University – Episode 117

Video SEO with Casper Pedersen Video Marketing Strategist from TwentyThree – Episode 116

Selling Out a Live Event with May King Tsang Live Social Media Reporter and #FOMOCreator - Episode 115

The DRAGONS Formula for Social Success with Dot Lung - Episode 114

Finding Your Content DNA with John Espirian The Relentlessly Helpful Technical Copywriter - Episode 113